Corporate Headshots Case Study: How This Company Used AI Headshots

On the Glow, a premium at-home beauty services company in Barcelona, faced a unique challenge. They were preparing to launch a new website and app featuring a booking system where customers could choose their preferred beautician based on profiles with photos and reviews.

The problem was that their beauticians were scattered across the city, making it logistically difficult to coordinate a traditional photoshoot. Plus, the costs associated with such a shoot would be prohibitive for a small business like theirs.

“We have beauticians that are living all over Barcelona, and soon to be in other cities, it's just really hard logistically to coordinate that.” says Irene Crocker. “So to have the AI option was really perfect, because it kind of puts everyone in their best light.”

To maintain a cohesive, professional image across all profiles, On the Glow turned to the Multiverse AI to generate AI headshots for their entire team. This case study explores how and why On the Glow utilized the Multiverse AI, highlighting the key benefits that made it the perfect solution for their business. 

Challenges with Traditional Headshots

On the Glow faced several challenges that made traditional headshots impractical:

• Cost Constraints: As a small business striving to maintain a premium image, the cost of a traditional photoshoot would have been substantial. This includes not only hiring a photographer but also covering expenses related to renting a studio, makeup, and travel.
• Logistical Hurdles: With beauticians spread across Barcelona and the business soon expanding to other cities, scheduling an in-person photoshoot would have been a logistical nightmare.
• Consistency in Appearance: All the beauticians needed to be photographed in a specific outfit—a black top. Ensuring that team members were dressed uniformly and photographed in a consistent style would have been challenging with traditional methods.
• Time-Consuming: Traditional photoshoots can take a long time to schedule, conduct, and edit, which would have disrupted On the Glow’s daily operations.

Why the Multiverse AI Was the Perfect Solution

1. Affordable 

The Multiverse AI offered an “extremely cost effective” way for On the Glow to create professional headshots, according to Crocker, the CEO and founder of On the Glow. 

While a traditional team headshot session can cost around $300, AI headshots created through Multiverse AI start at just $21 per person. This price includes 100 default images, 500 images per person on demand, 10 curated styles, and priority customer service. Larger teams are eligible for greater discounts; for example, teams with more than 50 people can receive 40% off.

By using AI, On the Glow was able to procure polished, high-quality images while staying within budget. This approach allowed them to allocate resources more efficiently and enhance other aspects of their business.

2. Streamlined Logistics

Coordinating headshots for a dispersed team was simplified with The Multiverse AI for Teams. Instead of organizing a photoshoot across multiple locations, On the Glow’s beauticians could simply upload their photos from wherever they were. 

Additionally, the Multiverse AI’s user-friendly admin dashboard ensured seamless project management. On the Glow’s owner could keep track of who had uploaded photos, view results, send reminders, and bulk invite staff members. She could even see the team’s favorite photos for easy selection.

3. Quick and Convenient Process

The Multiverse AI offered unparalleled speed. Traditional photoshoots can take days to complete, and editing the photos to match a brand’s aesthetic can take even longer. By using AI, On the Glow received polished, ready-to-use headshots within just 1-2 hours. 

Team members could also upload their photos at their own pace and at any time of day, making it a convenient service for global and remote teams. They simply needed to select 12-15 photos of themselves to get started.

4. Cohesive Brand Image

On the Glow was able to standardize the appearance of their team across all profiles with minimal extra effort. The AI ensured that every beautician was depicted in the required black top, consistent with the company’s uniform and branding, and that each photo featured the same background.

5. Enhanced Credibility 

For a business where beauticians visit clients’ homes, trust is a crucial factor. High-quality headshots help convey that trust, making clients feel more comfortable with the beautician they select. 

On the Glow’s team members didn’t need to worry about knowing how to pose or about whether the quality of their photos would be up to par, as the AI ensured every photo was professional. This leveled the playing field, giving each beautician a fair chance at attracting clients.

“Having the AI option was really perfect because it puts everyone in their best light,” said On the Glow’s owner.

6. Variety of High-Quality Results

While AI-generated images are bound to have imperfections, the Multiverse AI guarantees that at least 10% of the headshots will be suitable for each individual. With 100 headshots produced per person, On the Glow's beauticians had a broad selection to choose from, ensuring they could find the image that best represented them.

For additional customization, team members can use the Multiverse AI’s unlimited editing features to swap backgrounds, change outfits, and adjust their eyes, teeth, and facial features. This allows them to create images that better resemble them or tailor their headshots for different contexts, including personal use.

7. Easy Onboarding 

The Multiverse AI enables growing companies like On the Glow to continuously update their team photos as they expand. New hires can be easily added to the admin dashboard by simply entering their email. This ensures that companies can maintain a fresh and up-to-date online presence without the need for additional photoshoots.

Use Cases of AI Headshots

Given the number of headshots the Multiverse AI generates and the unlimited customization options, team members can use their photos across various platforms. Here are some of the ways On the Glow said they would use the headshots: 

• Website Profiles: Each beautician’s profile on the new booking system features a professional AI-generated headshot, creating a cohesive and polished look. 
• LinkedIn and Professional Networking: Team members can use the headshots for their LinkedIn profiles and other professional settings, enhancing their personal brands. 
• Company Branding: The headshots help reinforce the company’s premium image across marketing efforts, demonstrating that On the Glow values professionalism and attention to detail in every aspect of their business.

Conclusion

On the Glow’s case study demonstrates the many benefits of AI-generated headshots for businesses aiming to maintain a professional image while managing costs and logistics.

For companies looking to similarly transform their image, The Multiverse AI offers a scalable, cost-effective solution that delivers on quality, consistency, and convenience. Embraced by the C-suite, Multiverse AI has been used by senior directors at consulting firms, heads of AI at Fortune 500 companies, startup founders, and professionals from Google, McKinsey, and Forbes.

Elevate your brand with stunning team headshots—generate your corporate headshots at https://www.themultiverse.ai/headshots-for-teams or get your individual headshot at https://www.themultiverse.ai