10 Questions with CMO Sherehan Ross
Updated on November 19, 2024
Name: Sherehan Ross, but you can call me the Marketing Maestro.
- Location: Columbus, OH - the heart of creativity and innovation.
- Job: Fractional CMO, a.k.a., the Swiss Army Knife of Marketing.
- Mobile device: Google Pixel - because I love to keep Google on its toes.
- Computer: HP - reliable, just like my marketing strategies.
- One word that describes how I work: Autonomously - I'm a one-woman army in the marketing world.
This or that?
- Email or instant message? IM - because who has time to wait?
- Morning meetings or late nights? Morning - catch the worm and the best ideas.
- Paper or digital? Digital - I'm all about that tech life.
- In-office work or remote work? Remote - my creativity knows no bounds, nor does my workspace.
- Predetermined goals or evolving objectives? Evolving Objectives - because the only constant in marketing is change.
Fire-side chat
- Indispensable tools: Canva for those quick design fixes, ChatGPT for brainstorming, Google for knowing everything, Calendly to keep my schedule in check, and LinkedIn for networking like a pro.
- Workspace setup: My home office is a blend of work and play - a large desk for strategizing, a makeup area for glamming up, and a nails table for those much-needed creative breaks.
- Productivity hack: If it's not on my calendar, it doesn't exist. Scheduling is my superpower.
- Industry insight: Marketing is an art and a science - complex yet straightforward, demanding patience and creativity.
- Task management: My calendar isn't just a schedule, it's a command center. Everything I need to do is a block away.
- Current listens: Books are on pause, but my ears are tuned to 'Hype Women' and 'Women Making Moves' podcasts.
- AI tips: ChatGPT is my secret weapon for content and research. Mid journey was a fling, but ChatGPT is the real deal.
- AI in marketing's future: AI is the new frontier for content creation and automation, but remember, it's a tool, not a replacement for the human touch in marketing.
Sherehan Ross uses The Multiverse AI for her headshots. Get yours at https://www.themultiverse.ai/